The first known use of a blog was in 1999.  Blog is short for Weblog.  The Merriam-Webster defines a blog as “a Web site that contains an online personal journal with reflections, comments, and often hyperlinks provided by the writer; also: the contents of such a site”.

Internet users have jumped from 360 million in 2000 to over 2 billion in 2012 according to the Internet World Stats.    Over 1 billion of the 2 billion internet users were in Asia and 270 million in North America.

So is the reason for blogging to potentially reach 2 billion internet users?

Blogs can take a personal or professional approach.  Topics can include almost anything including politics, pets, comics, etc. or it can offer informative information.  Businesses can use blogs as a communication platform to interact with their clients and prospective or potential clients.