(775) 786-6141
The Fortitude of Women


I always find it interesting to hear the back story of people’s success…men and women.

Over the last few months I’ve read a couple of historical novels: The Aviator’s Wife by Melanie Benjamin and The Paris Wife by Paula McLain. What struck me the most from these novels was the strong influence on their families and the fortitude these women had. Which led me back to thoughts of my youth when I was intrigued by western shows and the strength and fortitude required of the women living in the wild frontier.

Fortitude – strength of mind that enables a person to meet danger or bear pain or adversity with courage. Synonyms – grit, backbone, pluck.

We’ve been doing this for a long time. However, our roles continue to change from a strong supporting role to a strong leadership role.

My last plane trip I grabbed the October issue of Fortune featuring the 50 Most Powerful Women.

  1. Ginni Rometty, Chairman, CEO, and President, IBM
  2. Mary Barra, CEO, General Motors
  3. Indra Nooyi, Chairman and CEO, PepsiCo
  4. Marilyn Hewson, Chairman, CEO, and President, Lockheed Martin
  5. Ellen Kullman, Chairman and CEO, Dupont

The list goes on. The list is impressive. And the issue includes some in depth insight into these power players.

With these leadership roles comes even more of a balancing act. Innately women tend to be better at balancing. We do a lot of it.

Forbes Women Leadership column recently published “The Morning Routines of 12 Women Leaders.” Each routine was different yet similar…very busy.

Women…ourselves, our daughters, our friends, our co-workers…we are all striving to balance our lives. I listen to the stories and they all have a similar theme…not enough time. Both men and women.

As we move into the holiday season, let’s ensure we are using some of that pluck to prioritize and enjoy much needed time with family and friends!



Barnard Vogler & Co.
100 W. Liberty St., Suite 1100
Reno, NV 89501

T: (775) 786-6141
F: (775) 323-6211


©2023 Barnard Volger & Co. All Rights Reserved.